My irrational argument is this: a false narrative will ultimately cause more harm than help, and can never be justified (even if you’re as successful and well-intentioned as Tony Robbins) regardless of the short term outcomes which are never measured by anything more than sales numbers anyway.
But everything is a false narrative. My discussion with myself is a false narrative. Me trying to describe my intentions to you is even more false. And no product exists without marketing. The act of telling someone about it and telling the story of what it is for is marketing.