Hi Brittany, thank you for joining Better Marketing.

A few years back, I wrote that Marketing is Your Moral Obligation as a pep talk to all the people I knew who had world class products paired with wall-flower-like promotion.

That was the first moment when I started focusing on coaching marketing mindsets, tactics, skills. I just want to see the best products succeed, especially when that “product” was a fellow coach.

And so when we expanded our publishing footprint here on Medium, I jumped at the chance to put together a marketing publication. Our friend and fellow…